Build Tab

The Build tab includes options for configuring the survey's content and consists of the following sections:

• Survey Preferences
• Introduction
• Consent Statement
• Questions

Survey Preferences

Use this section to determine the survey's appearance and minimum response threshold. It consists of the following options:

Public Survey Title
Type a clear title that all respondents will see.

Survey Theme
If your organization has survey themes in addition to the standard Gallup theme, you can choose a theme for the survey, its emails, and PDF reports.

Minimum Responses
The minimum number of responses required for a question’s data to appear on the survey's report.

Introduction

Use this section to add an introduction or welcome message (5,000 characters maximum) to the beginning of the survey.

Consent Statement

Use this section to determine the consent statement that respondents must agree to before taking the survey. You can choose to use the default statement provided by Gallup, a custom statement (5,000 characters maximum), or have no consent statement.

Questions

Use this section to manage the questions on the survey. When you create your survey, you can choose to add questions by selecting from Gallup's database of curated survey questions or by creating your own (i.e., custom questions).

To add a question, click the plus symbol, then choose a question type:

Reporting Group
Create a reporting group for respondents to select during the survey (i.e., they must self-select their reporting group).

Gallup Question Bank
Select a question from Gallup’s extensive database.

Custom Question
Create a custom question from the following formats:

Instruction
Include a helpful statement or set of instructions on the survey.

Yes or No
Respondents will answer with "Yes," "No," or "Don’t Know."

Rating
Respondents answer by selecting a value from a scale (e.g., a 5-point scale).

Dropdown
Respondents choose from a drop-down list of provided options. Use this for short, mutually exclusive answers.

Radio Button
Respondents choose from a visible list of options. Use this for long answer choices or those unsuitable for drop-downs.

Checkboxes
Respondents can make one or more selections from a list of options.

Text
Respondents type their own responses for open-ended questions.

You can also use the Questions section to:

• Edit a question
• Add or edit pages
• Add display logic

Add a Gallup Question

Use the options on the Gallup Question Bank page to search Gallup's database of survey questions, then add individual questions or groups of related questions to your survey.

1. Select one or more categories from the Categories drop-down list, or type a search term in the Search field. The page displays matching question groups and individual questions.

   

    

2. Select the name of a question group to view the questions it includes. Click the plus symbol next to a group or question to add it to your survey.
    
3. On the Selected tab, review the selected questions, then click Save at the bottom of the page.

Edit a Question

Click a question to display its editing options. For Gallup questions, you can edit only certain terminology (if available), such as "company," "institution," or your organization's name. To change the order of a question, drag its grab symbol or select Move Question from its More Options menu (⁝). To delete a question, select Remove Question from its More Options menu (⁝).

Add or Edit a Page

To add a new page to the survey, click a question’s plus symbol, then select New Page. To edit a page, select from its Options drop-down list:

Edit Page Title
Assign a title to the page to help organize the survey (respondents will not see it).

Move Page
Change the page’s position in the survey.

Remove Page
Delete the page and its questions.

Add Display Logic
Apply a rule so the page appears only when a condition is met (i.e., when the rule evaluates as true).

Add Display Logic

1. Select Add Display Logic from a page’s Options drop-down list to open the Add Display Logic window.

   

    

2. From the Question drop-down list, select the question to use as the rule’s basis. If the survey has reporting groups added via a respondents file, you can also select from those reporting group variables.

   

    

3. From the second drop-down list, select a comparison value that will correspond with your selection in the third field:

   Equals
   The page displays when respondents answered with the specific value in the third field. For example, display the page when respondents select Strongly Disagree.

   Does Not Equal
   The page displays when respondents answer with any value except the specified one, which is useful when you want the page visible most of the time except certain cases. For example, display the page to all except those who select Don’t know/Does not apply.

   Is One Of
   The page displays when respondents select any of the specified values. For example, display the page when respondents choose Disagree or Strongly Disagree.

   Is Not One Of
   The page displays when respondents select any value except the specified ones, which is useful when you want the page to display most of the time except certain situations. For example, display the page to all except those who select Agree or Strongly Agree.

4. Use the third field to select a value that corresponds with your comparison selection. If you selected Is One Of or Is Not One Of, select multiple checkboxes for the appropriate values.
5. Click Save.